Search Engine Optimization (SEO) tool: Google Keyword Planner

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Google Keyword Planner is one of the free keyword tools available. However, a lot of inexperienced users claim that utilizing Google Keyword Planner is challenging.

You should focus on a number of features in addition to using a variety of hacks to get the most out of this Google product.

However, this tool's features are rather comprehensive. You can utilize it to improve the search engine optimization of your website (SEO).

I'll explain how to utilize Google Keyword Planner in this article.


Google Keyword Planner: What is it?

One of the secrets to effective search engine optimization is the use of keywords (SEO). Why is that? It will be simpler for your website to appear on the first page of the search engine results page if you choose keywords that are searched for by your target market (SERP). 

The correct keyword tools are what you need to satisfy these needs. Google Keyword Planner is one of the resources that is deserving of praise.

Yes, Google created the tool known as the Keyword Planner. Google Keyword Tools has been discontinued since August 2013 and has been replaced with this tool.

In general, Google Keyword Planner can be used for keyword research, including determining which keywords have the most search volume, selecting the best ones, and looking up terms that rival businesses are using.

Additionally, as stated on the Google page, you can discover fresh keywords associated with your industry. It's interesting that you can use this Google product for free.

It's only that you have to first have a Google Ads account, like Backlink stated.

The reason is that Google genuinely provides this tool for Google Ads creation and planning. Do not, however, worry. Without running ads on Google, you can still use Google Keyword Planner.


How then do you utilize Google Keyword Planner? 

For new users, using it is rather difficult. However, if you have followed the instructions, you can use Google Keyword Planner for your digital marketing requirements right away. 

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